Constant Contact vs Kit (formerly ConvertKit) (2026)
Built for brick-and-mortar small business — against — The creator-economy email platform. Same table, same scoring system, clear verdict.
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Head-to-head
Pricing and terms last verified 31 October 2026 — vendors change them often.
| Constant Contact | Kit (formerly ConvertKit) 🏆 | |
|---|---|---|
| Free plan | No | Yes: free up to 10,000 subscribers (limited features) |
| Paid from | Paid typically from around $12/mo for small lists | Paid tiers scale with list size (typically from around $29/mo) |
| Free trial | 60 days | 14 days |
| Automations | ✓ | ✓ |
| Landing pages | ✓ | ✓ |
| Paid subscriptions | ✗ | ✓ |
| Ecommerce features | ✓ | ✗ |
| Our score | 4/5 | 4.3/5 |
Choose Constant Contact if…
- You're primarily restaurants, salons, local services running events
- Longest free trial in the category (60 days)
- You can live with: no permanent free plan
Choose Kit (formerly ConvertKit) if…
- You're primarily coaches, writers and creators selling digital products
- Creator-specific features: paid newsletters, tip jars, sponsor network
- You can live with: cheapest paid tier jumps quickly once you need advanced features
Constant Contact vs Kit (formerly ConvertKit): FAQ
Constant Contact or Kit (formerly ConvertKit) — which is better in 2026?
For most people matching Kit (formerly ConvertKit)'s strengths (coaches, writers and creators selling digital products), Kit (formerly ConvertKit) is the stronger choice — it scores 4.3/5 on our four-factor score. But "better" depends on you: choose Constant Contact for restaurants, salons, local services running events, and Kit (formerly ConvertKit) for coaches, writers and creators selling digital products.
Is Constant Contact cheaper than Kit (formerly ConvertKit)?
Constant Contact has no permanent free plan (Paid typically from around $12/mo for small lists), while Kit (formerly ConvertKit) has a free plan (Paid tiers scale with list size (typically from around $29/mo)). Vendors reprice several times a year — check both pricing pages before deciding.
Can I switch from Constant Contact to Kit (formerly ConvertKit) (or back)?
Yes. Subscribers export as CSV/JSON from either platform and import into the other. Automation sequences usually need rebuilding — map your tags and forms before migrating.